Gupshup Appoints Trisnia Anchali As Country Head Indonesia

Thursday, 14 Nov 2024

By ferry@insightinnews.com Gupshup, a company specializing in Conversational AI Engagement, has appointed Trisnia Anchali Kardia as the new Country Head for Indonesia. This strategic move aims to enhance the company's position within the rapidly growing AI sector. Beerud Sheth, Co-Founder and CEO of Gupshup, expressed his confidence that Anchali will assist numerous businesses in Indonesia in leveraging conversational messaging to drive growth and innovation, particularly given her extensive experience. "This makes her an invaluable asset as we expand our presence in this region," Beerud stated in an official announcement on Sunday, November 10. Prior to joining Gupshup, Anchali served as the Country Head for Indonesia at Graas, a leading e-commerce analytics firm, where she successfully increased revenue growth by over 120% and expanded the client base. Anchali brings over a decade of experience in business messaging, having begun her career at Telkomsel, where she led a sales team to launch a digital advertising business, including location-based advertising. Her career subsequently took her to Zomato Indonesia, where she headed the sales department. Following that, Anchali transitioned to Line, one of Indonesia's leading messaging applications, serving as Chief Commercial Officer. Upon her appointment, Anchali stated that the Indonesian market is at an intriguing crossroads characterized by rapid digital growth and evolving consumer behaviors, where conversational engagement and commerce have become central to business success. With a proven track record of assisting over 45,000 clients, she is optimistic about the exceptional opportunities to aid businesses in Indonesia in enhancing and transforming their customer engagement strategies. "I am very excited to lead the next phase of Gupshup's growth in Indonesia and collaborate with business stakeholders to harness the full potential of conversational commerce to drive their digital transformation journey," Anchali remarked. The rapidly evolving technology landscape in Indonesia positions the country as one of the most significant growth markets for Gupshup. With clients such as Gojek, SuperIndo, Cinepolis, Tokopedia, Rupa Rupa, and OLX, Gupshup is well-placed to meet the needs of businesses looking to comprehensively transform their customer lifecycle by leveraging messaging as the primary channel for customer interaction.

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