PT Blue Bird Tbk (Bluebird) plans to add 1,000 electric vehicles (EVs) by 2025. The company aims to collaborate with car manufacturers that have production facilities in Indonesia. "For our electric taxi fleet, we are targeting up to 1,000 units, which represents about 4 to 5 percent of our total vehicle population," said PT Bluebird's CEO Adrianto Djokosoetono in Jakarta on Thursday, March 13, 2025, as reported by Antara.
He mentioned that the investment for expanding the electric fleet will come from bank loans. Currently, Bluebird is in discussions with several electric vehicle manufacturers regarding the addition of units. "This initiative is part of our transition to low-carbon transportation and to stay competitive in the transport sector," he stated.
Regarding competition in the taxi industry, Adrianto believes that the current business environment in Indonesia remains healthy. He sees competition as a driving force for companies to enhance their services. "Competition always has positive effects. The presence of rivals encourages us to innovate and improve service quality," he noted.
As Ramadan and Idul Fitri 1446 Hijriah approach, Bluebird is ensuring optimal service through various strategies, such as increasing the number of vehicles during peak hours to meet rising demand, enhancing real-time operational monitoring for greater efficiency, and strengthening customer service for better responsiveness. "With professional drivers, well-maintained vehicles, and a reliable booking system, Bluebird guarantees that every ride is safer, more comfortable, and worry-free," Adrianto added.
Positive Financial Performance As of October 2024, Bluebird reported revenues of Rp3.66 trillion, reflecting a 13 percent year-on-year increase.
In the third quarter of 2024, revenue reached Rp1.3 trillion, growing by 11 percent quarter-on-quarter (QoQ) and 17 percent year-on-year (YoY). Meanwhile, net profit was Rp442 billion, an increase of 20 percent YoY. On a quarterly basis, profit was Rp176 billion, up 69 percent compared to Q3 2023 and 18 percent from Q2 2024. "Bluebird continues to show a positive performance trend. We are confident that our expansion strategy, including the addition of electric vehicles, will strengthen Bluebird's position in the transportation industry," said Adrianto.
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BCA Life Achieves Premium Income Of Rp 1.5 Trillion
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