Sinar Mas continues to show its commitment to developing the national football ecosystem by remaining the official sponsor of the Indonesian National Football Team (Timnas). This commitment builds on Sinar Mas's role as the main sponsor of Timnas Indonesia, which started in 2023. Through this support, Sinar Mas aims not only to see the national team advance internationally but also believes that the enthusiasm generated by Tim Garuda's achievements can have a much larger impact on various aspects of community life.
"We feel the excitement of the public towards the national team's activities can unite and bring joy," said Sinar Mas Managing Director Ferry Salman in a press release received by Kompas.com on Tuesday (December 17, 2024). He hopes that this positive energy of togetherness and support can continue and spread to other sectors, such as the economy, education, and the empowerment of small and medium enterprises (SMEs).
Ferry made this statement while attending the Indonesian Football Association (PSSI) Partner Summit 2024: Reaching the Sky on Monday (December 16, 2024). He believes that the vibrant football climate in Indonesia can help improve the quality of competitions and nurture players from youth to senior levels. This is a crucial foundation for creating a successful national team. For instance, he highlighted the impressive victory of Timnas Indonesia over Saudi Arabia in the Group C qualifiers for the 2026 World Cup in Asia in November 2024, which further demonstrates the great potential of Indonesian football. "This achievement also positions our football as a sustainable industry that can empower many parties," said Ferry.
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